Marketing Executive - FTC

Sales & Marketing - The Grand, York

Contract: Full Time
Salary: £25,000 - £28,000 (pro rata)

Located within York’s city walls and with views of York Minster, the hotel holds an enviable and proud position in the city and local community. Once the famed Headquarters of the North-eastern Railway Company, our magnificent building is bursting with original features and all the grandeur of its former life as the “Palace of Business” - making it a truly beautiful and inspiring place to work and grow.

Job Description

An exciting opportunity has arisen for a Marketing Executive to join us on a fixed-term contract.

Based at The Grand, York, and working as part of the wider Splendid Hospitality Group, you will support the Head of Marketing in delivering the overall Marketing and Communications strategy.

This is a varied and creative role where you’ll oversee day-to-day marketing activity across email marketing, social media management, photography and videography, website optimisation, and collateral design. You’ll act as a brand guardian, ensuring The Grand is consistently positioned as a luxury property, while also upholding the brand standards and expectations of IHG, Marriott, and Accor across our core hotels.

As a key point of contact for hotel teams—particularly at The Grand—as well as affiliate partners and suppliers, you will maintain strong, professional working relationships and collaborate closely with both Heads of Marketing. Together, you’ll ensure the business continues to adapt to market trends, staying relevant and competitive.

Finally, you will be responsible for monitoring and reporting on the success of all campaigns and promotions, providing insights to support commercial decision-making by the Head of Marketing – Hotels and the Head of Marketing – The Grand, York. 

What We Offer

• Learning and Development Opportunities available through our Leadership Development Programme.
• Career progression
• Heavily discounted hotel stays and food & beverage discounts.
• 24/7 Employee Assistance Programme
• Financial Aid
• Virtual GP access
• Will preparation assistance
• Funeral Concierge services
• Discounted cinema tickets & restaurants
• 25-day holidays plus UK bank holidays
• Pension scheme
• Wagestream – Stream up to 50% pay as it is earned and set automatic savings to support your financial wellbeing

About Us

Splendid Hospitality is one of the UK’s most successful and fastest-growing hospitality groups. Our diverse and dynamic portfolio spans hotels, restaurants, and care homes across the country—from London to Edinburgh, Bristol to York.

We are proud to own and operate a collection of well-known brands and distinctive properties, including:

• The luxurious Grand Hotel in York
• Nine IHG hotels, including Holiday Inn Brentford Lock and boutique Hotel Indigos in Edinburgh and York
• Six Accor properties across the UK
• The award-winning 5-star Hilton London Bankside
• The UK’s first Four Points Flex by Sheraton (Marriott), newly developed in London Euston

Beyond hotels, we also operate 38 KFC restaurants across the Midlands and North East, and three care homes in Sussex—demonstrating our unique breadth across the hospitality and care sectors.

Driven by entrepreneurial spirit and a passion for service, we continue to grow and evolve, creating exceptional experiences for our guests, teams, and partners.

Role in our Family

The Role

• Manage and grow social media channels, including content creation, planning, and scheduling.
• Lead email marketing campaigns, including creation, segmentation, planning, and execution.
• Monitor and report on campaign performance, providing analysis and recommendations.
• Take ownership of photography and videography, including planning and leading shoots.
• Support digital PR and PR initiatives, including influencer partnerships.
• Design marketing collateral in line with brand guidelines.
• Optimise website content to drive engagement and conversion.

The Team

• Grow social media platforms in terms of engagement and follower base.
• Deliver clear and consistent reporting to demonstrate campaign success.
• Support revenue growth by driving direct business % and conversion via The Grand website (Rooms, Spa, Cookery School, Vouchers).
• Deliver creative campaigns that align with the Hotel Revenue Strategy and The Grand’s future positioning.
• Identify trends and adjust strategies to remain competitive.
• Collaborate across hotel functions to ensure alignment with the overall strategy.

About You:

• Innovative, with the confidence to present new ideas that add value to the business.
• Able to manage multiple tasks, prioritising effectively to meet deadlines.
• Imaginative and confident in creating engaging, on-brand social media content.
• A clear communicator, able to engage with colleagues (including senior management), guests, and external partners.
• Genuinely passionate about marketing, brand storytelling, and delivering an exceptional guest experience.
• A team player and “people person” who builds and maintains positive working relationships.
• Organised, with excellent time management skills and pride in delivering high-quality work.
• Proactive, hands-on, and willing to take initiative to make things happen.
• Detail-oriented with a strong eye for design and presentation.
• Eager to learn and continuously develop your skills.
• Professional, confident, and comfortable representing The Grand and Splendid Hospitality Group externally, including with journalists and clients.
• Available to start quickly and commit to a Fixed Term Contract

Preferred Experience

• Strong IT skills across Microsoft platforms.
• Experience with Canva and social media scheduling tools (e.g. Later, Hootsuite).
• Experience creating and sending email campaigns (e.g. via Hootsuite or CRM tools).
• Knowledge of Wordpress or other CMS (desirable, not essential).
• Adobe Creative Suite skills (desirable, not essential).

What Happens Next

Does this role sound like a great fit for you?

Apply now – it only takes a few seconds.
Just share your contact details and upload your CV. From there, we’ll review your application and, if shortlisted, invite you to meet with a member of the team. It’s a chance for us to get to know you better, learn more about your experience, and give you insight into life at Splendid.

The Splendid Group is proud to be an equal opportunities employer. We’re committed to building a diverse workforce and fostering an inclusive culture where everyone can thrive.