F&B Marketing Manager - Maternity Contract

Company: Doyle Collection

Location:
London W1G 8DN

Date Posted: 2025-01-09 17:12:42

Salary: Competitive

Job Type: Contract

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F&B Marketing Manager - Maternity Contract

Contract: Fixed Term Contract
Salary: Competitive

Reporting into the Director of Marketing, the F&B Marketing Manager, London will be the driving force behind the food and beverage marketing strategy for our three renowned London hotels: The Kensington, The Bloomsbury, and The Marylebone.

These comprise: The Coral Room, Dalloway Terrace and The Bloomsbury Club Bar at the Bloomsbury, 108 Brasserie and The Cocktail Bar at The Marylebone and The K Bar and Town House restaurant at The Kensington.

In this pivotal role, you will craft and execute dynamic campaigns that elevate our restaurants and bars as must-visit destinations, captivate new audiences, and drive revenue growth. You’ll collaborate with key stakeholders, cultivate agency partnerships, and inspire a talented team to deliver innovative, high-impact initiatives that set new standards in F&B marketing.

Key Responsibilities:

  • Develop and implement innovative F&B marketing campaigns that align with our overarching strategy, enhance the visibility of our restaurants and bars, foster guest engagement, and drive revenue growth.
  • Plan and execute promotional events, seasonal campaigns, and exclusive dining experiences to drive footfall and engagement.
  • Collaborate closely with operational teams to ensure marketing and sales efforts align seamlessly.
  • Support and mentor our talented marketing colleagues, fostering their development and ensuring strategic alignment across all initiatives.
  • Analyse market trends and consumer insights to inform data-driven decision-making.
  • Oversee and manage the F&B marketing budget, ensuring effective allocation of resources for maximum impact.
  • Maintain quality control in all marketing communications, ensuring consistency and brand integrity.
  • Coordinate with external PR agencies, and implement proactive media, influencer, and communications strategies for positive brand coverage.
  • Cultivate existing partnerships and explore new collaborations with suppliers and third parties to expand the customer base and reinforce brand visibility.
  • Manage and oversee all aspects of digital marketing, including the restaurant and bar websites, CRM, paid media and social platforms.
  • Monitor communications activity of key competitor restaurants, informing team members of compelling creative concepts or innovative ideas.

Key Skills:

  • A minimum of 5 years of marketing experience within London’s vibrant hospitality, restaurant, or bar scene, with a deep understanding of its dynamic landscape.
  • A genuine enthusiasm for the food and beverage industry, staying attuned to the latest trends, innovations, and developments shaping London’s culinary and cocktail culture.
  • In-depth knowledge of the key platforms, media channels, and strategies that effectively drive awareness, engagement, and reservations for restaurants and bars in London.
  • Demonstrated ability to manage multiple projects simultaneously, ensuring timely delivery while maintaining exceptional attention to detail.
  • Exceptional written, editorial, and communication skills combined with a strong creative and visual sensibility to produce compelling marketing assets that resonate with target audiences.
  • A strategic thinker with a hands-on, proactive approach, adept at adapting to challenges and driving projects from concept to successful execution.
  • Outstanding interpersonal abilities, with the talent to inspire, influence, and build strong relationships across teams, stakeholders, and external partners.
  • Highly organised and capable of excelling in fast-paced, high-pressure environments, managing multiple priorities and tight deadlines effectively.
  • Educated to degree level, ideally with additional qualifications or certifications in marketing, CRM, digital strategy, or related fields.
  • A balanced approach to marketing, blending creativity with data-driven insights to interpret analytics, generate actionable strategies, and deliver measurable results.

The Perks of working for The Doyle Hotel:

  • Holiday allowance increasing with length of service up to 25 days
  • Free meals on duty
  • 50% discount when dining with The Doyle Collection
  • Discounted rates when staying in our hotels
  • Training dedicated to personal development
  • Cycle to work scheme
  • Discounts in selected stores and online shops
  • Life Insurance and Company Pension
  • Complimentary uniform and dry cleaning
  • One paid volunteering day per year
  • Free access to the Employee Assistance Programme
  • Hotel Incentives and rewards
  • Staff summer parties, Christmas parties and regular team get togethers
  • Refer a Friend bonus scheme

The Doyle Collection

The Doyle Collection is a carefully curated collection of eight Irish family-owned luxury and urban hotels located centrally in London, Dublin, Washington DC, Cork and Bristol. What binds our hotels together is the Doyle service ethos - a real warmth and thoughtfulness.

We are proud to say that The Doyle Collection has maintained it's listing as one of the 'Best Large Workplaces' with Great Places to Work since 2017. This accolade means that our people are part of a culture of continuous improvement, working for leaders who are committed to the working environment.

In line with the requirements of the Asylum & Immigration Act 1996, all applicants must either be eligible to live and work in the UK. Documented evidence of eligibility will be required from candidates as part of the recruitment process.

Inclusion and diversity are key to us. At The Doyle Collection, where everyone is valued, and everyone is treated with fairness and respect. All our team members have the opportunity to thrive with an equal opportunities employer.

Ref: 1|2|PBI|3657599

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