Marketing and PR Manager

Company: BOXPARK - Head Office

Location:
London EC2A 2EZ United Kingdom

Date Posted: 2024-12-12 18:05:06

Salary: £60000.0 PER_YEAR

Job Type: Full-Time

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THE COMPANY:

BOXPARK is the pioneering concept that combines innovative retail, street food, and live entertainment under one roof. Known for its vibrant atmosphere and unique experiences, BOXPARK has become a cultural hotspot and continues to expand its footprint while celebrating community, creativity, and diversity.

Where else could you eat Greek gyros and catch a Harry Styles party all in one place? Or play crazy golf, eat award winning street food and watch Stormzy perform? Nowhere!

In 2011 we created the world’s first pop-up dining and shopping destination in the heart of Shoreditch before opening venues in other iconic locations in Croydon and Wembley.

We are growing quickly with 5 sites now open across the UK, and with further sites across London, Bristol and Birmingham on the horizon, it’s an exciting time to join BOXPARK.

ROLE OVERVIEW

We are seeking a dynamic and creative Marketing & PR Manager to lead and execute strategic campaigns that amplify BOXPARK’s brand presence. You’re passionate about hospitality and events will play a pivotal role in executing our campaigns, enhancing our public image, managing media relations, and developing marketing initiatives that resonate with our diverse audience. The ideal candidate is both a strategic thinker and a hands-on executor with a passion for storytelling, events marketing, and brand-building.

KEY RESPONSIBILITIES

Marketing Strategy & Campaigns

·       Design and execute multi-channel marketing campaigns to drive footfall, engagement, and sales.

·       Oversee social media, email marketing, and website content, ensuring alignment with brand voice and goals.

·       Collaborate with internal teams and external partners on creative content, activations, and promotions.

·       Conduct market research to understand target audiences and refine strategies accordingly.

Event Promotion

·       Work closely with the events team to market and promote live entertainment, pop-ups, and seasonal activations.

·       Coordinate partnerships with sponsors, artists, and community groups to maximize event visibility.

·       Generate buzz around events through innovative storytelling and audience engagement.

PR

·       Develop and implement PR strategies to promote BOXPARK’s events, initiatives, and new openings.

·       Build and maintain strong relationships with media, influencers, and key stakeholders.

·       Manage press releases, media briefings, and crisis communications to ensure consistent messaging.

·       Monitor and report on media coverage, preparing regular performance analytics and insights.

Brand Management

·       Safeguard the BOXPARK brand by ensuring consistency in tone, messaging, and design across all platforms.

·       Identify opportunities to position BOXPARK as a thought leader and cultural trendsetter.

·       Monitor competitor activities and industry trends to stay ahead of the curve.

QUALIFICATIONS & SKILLS

·       3+ years of proven experience in PR and marketing, preferably within the retail, hospitality, or entertainment sectors.

·       A strong understanding of the marketing and PR landscape with a passion for hospitality and events

·       Strong digital knowledge across paid media, CRO and CRM

·       Experience in managing a team in a fast-paced environment

·       The ability to work evenings and weekends as required

·       Exceptional writing and storytelling skills with a creative flair.

·       Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.

·       A collaborative mindset with excellent communication and interpersonal skills.


Pay and Benefits:

Our people are at the heart of all we do at BOXPARK and therefore as well as paying competitive salaries we have put together a benefits package that rewards and supports you throughout your journey with us. 

Wellbeing

  •  Health cash plan in the form of SimplyHealth which provides cash back on dental, optical, prescriptions, online GP and 24/7 counselling.  

  • Wellbeing champions in all venues and they are all trained Mental Health First Aiders. We run a range of initiatives focusing on mental, financial, physical and social health throughout the year.  

Financial - 

  • Discretionary annual bonus scheme 

  • Wagestream - Financial planning tool which allows access to your earned wages whenever you need.  No more waiting for payday.

  • Access to our Cycle to Work scheme to buy a tax-free bicycle, equipment, or both. 

  • 50% off drinks and ’Thirsty Thursdays’ where you can take advantage of free drinks at any BOXPARK site.

‘You’ Time -

  • We offer a generous 25 days (plus bank holidays) which rises after one year up to 30 days.  

  • Not enough holidays….we hear you!  We offer a holiday purchase scheme which allows you to purchase an additional 5 days annual leave each year

  • Enhanced maternity, paternity, adoption and shared parental leave 

  • Carers Leave - 2 days paid carers leave per year to help you be there when your dependants need you

  • First day of School - not a problem.  Take the day off on us!  Paid day off when your child starts school

Pets:

  • Dog Friendly Office 

  • Pawternity - Work from home for the week to help settle your new furry friend in.

Little Extras: 

  • We want everyone to be comfortable and at their best at work, so we provide complimentary coffee/tea, fresh fruit and snacks throughout the day.

  • Regular team socials – bringing everyone together to celebrate our successes

Ref: 1|6|HA|2350524

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