Marketing Manager
Company: The Conduit
Location:
London
WC2H 9JA
United Kingdom
Date Posted: 2024-11-23 10:05:34
Salary:
Job Type: Full-Time
The Conduit is looking for an Marketing Manager. Ideally, you will already be in a Similar role, or holding a similar role, and looking to take the next step in your career. The Marketing Manager will lead the development and execution of The Conduit’s multi-channel marketing strategy, positioning The Conduit as a trusted brand in social impact and sustainability and driving commercial success of The Conduit.
As our ideal candidate, you will be an experienced digital marketer, skilled at distilling content into key messages for a range of audiences and channels. You should also be:
- A natural marketer with a hands-on approach
- An excellent communicator, both written and oral, with high levels of accuracy and attention to detail
- Driven by the role of business and social enterprise in achieving the vital social, environmental and economic shifts required to create a more sustainable future
- Passionate about the role of the media and storytelling in achieving positive social change
- A skilled project and partnership manager
- working with all departments to maximise and continuously improve email campaigns efficacy
- Adept at a test and learn approach, tracking results and constantly pushing to improve
- Sociable, energetic and have a positive outlook.
Responsibilities & Key Duties
Lead the development, growth and execution of a multi-channel digital marketing strategy, including the planning, execution and performance of PPC campaigns across channels.
- Lead and execute the strategy across all The Conduit, digital and social media platforms, including targeted advertising to drive Membership, Private Events and F&B sales and growing our audience for key demographics
- Develop and manage all marketing partnerships from initial pitch and writing bespoke proposals to conversion to partnership; maintain a strong pipeline of potential partners
- Work across teams to establish and share relevant marketing messaging for both members and prospects, including feeding into and reviewing the newsletters created by the Editorial Manager
- Manage and support the development of The Conduit’s marketing budget. Lead on the placement of all marketing advertisements and their performance across platforms
- Work with the programme and membership teams to identify relevant trends and insights for our target audiences
- Create and improve performance of Sales Campaigns
- Implement the Inclusion and Diversity strategy across our website, newsletters, social media posts and all design assets etc
- Support the Creative Associate with development of design assets
- Owner of The Conduit Brand and branding guidelines, responsible for maintaining the brand across all company activities and producing clear guidelines for the team
Skills & Experience
- 3 + years’ experience in a relevant or similar role, with strong experience of digital marketing for B2C brands
- 2+ years' Restaurant marketing experience (essential)
- Strong writing skills across a range of channels
- Have experience of working with, or in collaboration with, a good multi service agency
- A strong interest in social impact across our key themes (as listed above)
- Experience working with a CMS (Wordpress preferred)
- Experience working with email service providers (Mailchimp preferred)
- Experience writing with SEO keywords
- Experience working with social media platforms
- Proficiency in Adobe Creative Cloud. CANVA,People Vine Hubspot
Ref: 1|6|HA|2330926
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