Promotion Manager in Mistral Beach Club

Company: Radisson Blu Resort & Spa, Split

Location:
Split 21000 Croatia (Hrvatska)

Date Posted: 2024-11-23 20:05:16

Salary:

Job Type: Part-Time

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Promotion Manager is dedicated to increasing client traffic and brand visibility at Mistral Beach Club through effective local promotion strategies. This individual will focus on building partnerships with nearby luxury hotels, restaurants, accommodations, and local venues to position Mistral Beach Club as the premier destination. The ideal Promotion Manager will be driven, results-oriented, and well-versed in leveraging local relationships to increase club visibility and attract new clients and focused on maximizing guest traffic to Mistral Beach Club.

Key Responsibilities:

1.            Local Client Acquisition and Partnerships

•   Actively seek out and build relationships with local luxury hotels, resorts, restaurants, and other high-end venues to drive client referrals to Mistral Beach Club.

•   Collaborate with concierges, hotel managers, and guest relations staff to promote the club as a recommended destination

•   Develop sales-focused materials (e.g., referral cards, VIP passes, event flyers) and ensure they are accessible and up-to-date

•   Negotiate exclusive arrangements and promotional agreements with local partners, such as referral bonuses or VIP guest benefits, to enhance Mistral Beach Club’s visibility.

2.            Local Market Promotions and Awareness Campaigns

•  Plan and execute promotional strategies aimed at increasing awareness to local tourists and driving client traffic from the surrounding luxury market.

•  Coordinate with nearby businesses to promote events, special offers, and themed parties at Mistral Beach Club, leveraging peak times and seasonal trends.

•  Establish a strong presence within the local community, attending networking events, collaborating with local businesses, and representing Mistral Beach Club as a premier entertainment venue.

•  Collaborate with the External Marketing Consultant to ensure brand-aligned local campaigns, and distribute event or promotional content across social and physical channels.

3.            Achieving Guest Traffic and Sales Targets

•  Set and achieve ambitious targets for the number of guests brought in through local partnerships and promotions.

•  Track and analyze data on guest referrals and partner performance, identifying high-performing referral sources and adjusting strategies as necessary.

•   Develop and execute a performance-based incentive structure.

4.            Community Engagement and Brand Representation

•  Serve as the primary point of contact for local partners, ensuring that Mistral Beach Club is represented with enthusiasm and professionalism.

•  Organize and participate in local events or pop-up promotions to engage high-end clientele and reinforce Mistral Beach Club’s brand presence within the local community.

•  Build a network of contacts within the luxury hospitality and entertainment scene to ensure that Mistral Beach Club is top-of-mind as a beach destination.

•  Collect feedback from partners and guests to refine promotional approaches, maintaining high-quality standards and strong client relationships.

5.            Event-Based Local Promotions

•  Coordinate with the Event Manager to plan and promote exclusive experiences or events targeting guests referred through local partnerships.

•  Develop customized packages or promotions in collaboration with partners, such as special access or exclusive guest privileges to attract high-value clients.

•   Ensure seamless execution of guest experiences related to local promotions, from initial guest contact to VIP accommodations, to encourage repeat visits and positive reviews.

 

Candidate Profile

•  Experience: 2-3 years in a promotional, sales, or hospitality role, ideally with experience working in or building relationships with luxury hotels, restaurants, or clubs.

•  Personality Traits: Highly energetic, sociable, and motivated by results, with a natural ability to engage clients and local partners.

 

Skills:

•  Sales and Promotion: Strong promotional and negotiation skills, with the ability to influence local partners and drive client referrals.

•  Market Knowledge: Understanding of the local luxury market and the hospitality scene.

•  Communication and Relationship Building: Exceptional communication and networking skills, able to represent the brand confidently and build solid partnerships.

•  Goal-Oriented: Driven by targets and incentives, with a competitive mindset and a dedication to achieving measurable guest traffic and revenue results.

•  Motivation: Ambitious and target-driven, with a passion for the entertainment industry and a strong commitment to seeing tangible results.

 

KPIs for Promotion Manager

•  Monthly Guest Referrals: Track the number of guests referred by each local partner and measure against monthly targets.

• Revenue from Local Partnerships: Measure revenue generated from partnerships and local promotional efforts.

• Partner Engagement and Satisfaction: Monitor the level of engagement and satisfaction from local partners, aiming for sustained, high-quality relationships.

•  Guest Traffic Increase from Local Promotions: Track growth in guest traffic resulting from local marketing and promotional campaigns.

Ref: 1|6|HA|2324935

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